The Korea Tourism Exhibition Hall features two exhibitions: one tells the inside story of Cheongwadae and presidents of South Korea, and the other introduces the country’s beautiful culture and travel destinations. The two exhibition spaces are connected with the Bullomun, which literally means " everlasting youth gate." During a state visit, the First Lady of the United States, Melania Trump, and the First Lady of Korea, Kim Jung-sook, walked through the gate together.
[The History of Cheongwadae]
"Cheongwadae," which means "a house with blue rooftiles," is a place where the president of South Korea lives and works. The exhibition tells a story in detail, from the former location of Cheongwadae, which used to be the site of a royal palace during the Goryeo dynasty, to the present building.
[Cheongwadae and its Hidden Stories]
The Korean traditional pattern-inspired folding screen tells of the daily life in Cheongwadae. A new area in the theme of presidential meals, which are deemed interesting to Korean citizens, has been added. It displays the various foods enjoyed by previous Korean presidents and photographs of presidents enjoying daily meals.
[Cheongwadae and Art]
The hall displays the various gifts received by the presidents of South Korea from heads of state and artworks from around the world. While viewing the artworks, viewers can see photos and details through the touchscreen.
[Cheongwadae and the Presidents]
The exhibition traces the past of Cheongwadae by examining the accomplishments of former presidents of South Korea through images.
[Art Wall: "Let’s go, to the places of our dreams"]
This area was created by displaying photographs of Instagrammers who captured beautiful sceneries of Korea. The photographs, which fill the entire walls and ceilings, were selected from the official Instagram account of the Korea Tourism Organization (@travelgram_korea).
[UNESCO World Heritage sites in Korea: "The places recognized by the world"]
This is where visitors can find out about the world heritage sites designated by the UNESCO. The display takes the form of a bookshelf, inspired by the Korean classic painting "Chaekgado (bookshelves and scholar's accoutrements)." Viewers can look into the description and photographs of each site by taking a book out of the bookshelf.
[Kinetic Photo Zone: "The places the move your heart"]
Upon taking commemorative photos against various backdrops, such as the interior of Cheongwadae, locations of popular K-dramas, Cheorwon Korean Workers' Party Headquarters, and Daegwallyeong Yangtte farm, visitors can receive the images instantly via e-mail or text message -- as if you have actually been to usually off-limits areas like the lobby of Cheongwadae or Sangchunjae.